Sr. Director - Events Attendee Online Strategy

Sr. Director - Events Attendee Online Strategy

Sr. Director - Events Attendee Online Strategy

Location Stamford, CT, US

Company Description


Gartner, Inc. (NYSE: IT) is the world's leading information technology research and advisory company. We deliver the technology-related insight necessary for our clients to make the right decisions, every day. From CIOs and senior IT leaders in corporations and government agencies, to business leaders in high-tech and telecom enterprises and professional services firms, to technology investors, we are the valuable partner to 60,000 clients in 10,800 distinct organizations. Through the resources of Gartner Research, Gartner Executive Programs, Gartner Consulting and Gartner Events, we work with every client to research, analyze and interpret the business of IT within the context of their individual role. Founded in 1979, Gartner is headquartered inStamford,Connecticut,U.S.A., and has 4,300 associates, including 1,200 research analysts and consultants, and clients in 80 countries.

Job Description


* Responsible for the creation and management of the Global

Events Technology Roadmap (attendee and sponsor related not back end systems).
* Responsible for communication and socialization at

Operating Committee level to capture support and funding for continued

innovation and product development.
* Responsible for developing and executing Global attendee

online product strategy including areas such as but not limited to:
* Events content delivery platforms and products
* Events Social media strategy
* Events online peer to peer engagement strategy
* SymLive
* Use of mobile platforms
* Integration of onsite technology platforms
* Monitoring of new technology offerings and innovations to

be integrated into the portfolios and products.
* Responsible for designing new online products based on

user demands and trends throughout the event cycle including onsite.
* Primary point of contact within the business and liaison

with rest of Event Production, Event

Marketing, Event Sales, Digital Marketing, EUP, EXP, Sales and Research, and

STG teams.
* Lead cross-functional teams in the planning and

implementation of online attendee experiences, digital offerings and community

efforts.
* Lead usability design efforts, collaborating closely with

STG, Marketing and other product teams.
* Work closely with the Program Management and Marketing

research efforts to enhance attendee experience and test redesigns, including

use of surveys, focus groups, usability labs, and in-market testing.
* Continuously evaluate online attendee marketplace,

closely monitor and analyze attendee usage trends, business performance against

plan, and long term online attendee strategy. Develop recommendations and

present findings to Events leadership team.

Job Requirements


*
*
*
* 10+ BA in Business, Marketing or Product Development,

MBA preferred.
* Accustomed to fast-paced production environment.
* Exceptional analytical and problem solving skills and

experience applying these skills to resolve strategic business and product

questions, product design considerations and technical issues.
* Excellent interpersonal and communication skills.

Communicates effectively to business and technical audiences. Creates

clear and persuasive presentations.
* Self-starter with ability to drive projects from

inception to completion. Excellent project management skills, including a

demonstrated ability to lead multi-functional teams to drive concrete

actions and results.
* Ability to interact at senior levels to attract support

and funding for continuous innovation and ongoing initiatives.
* Experience with online business models, strategies and

products including online advertising, usage of multi-media, mobile

technologies, and database-driven website technologies and architecture.
* Experience using new internet products and

technologies.

Additional Details

Gartner is an Equal Opportunity / Affirmative Action Employer committed to the value of workforce diversity.

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