We apologize for the inconvenience but the job you are looking for has been filled or it has been removed by the recruiter. For your reference, the original listing is shown at the bottom of this page.
Listed below are the top 10 out of 165 listings that are in the same industry and location as the job you were looking for. To see more than 10 listings, click here to search similar jobs in Atlanta, GA
Job Summary The Segment Management Analyst participates in market research, and product/program management to assist in the development and execution of segment ...
Job Summary The Marketing Strategy Analyst gathers data and performs analyses necessary to develop and evaluate UPS Marketing Strategy. He/She consults with ...
Job Summary The Customer Technology Marketing Analyst is responsible for supporting his/her workgroup by gathering information and performing analyses used ...
Summary of Position The Sr. Manager, Advertising Video Services Development, manages Cox development of advertisingrelated interactive video services which ...
JOB TITLE: Field Marketing Manager, Atlanta DIRECT REPORTS: Field Marketing Specialist (FMS) PURPOSE OF THIS JOB: To establish the local face of an international ...
The International Marketing Leader will be a visionary, creative, resultsoriented and experienced senior leader who will drive Equifax International initiatives ...
The senior marketing strategist will use a deep understanding of marketing practices and KBM Group capabilities help our client to enact world class marketing ...
Cloud Solution Marketing Manager Location: United States Atlanta Full time Purpose As Cloud solution marketing manager, you will be responsible for creating ...
Description Job responsibilities include: Product requirements and definition for new system capabilities and user experiences intended to drive consumer cloud ...
Our client a Leader in the Marketing and Branding Industry is looking for a Director of Online Marketing. The Director of Online Marketing must enjoy multitasking, ...
For your reference, we have included the original job posting below.
Marketing Manager
Job Number:
26242806
Company Name:
Nielsen
Job Location:
Atlanta, GA US
Job Category:
Marketing & Advertising
Salary:
Open
Minimum Education:
4-Year College Degree
Marketing Manager
Categories: Marketing
Do you know what consumers buy? What consumers watch? Nielsen Knows! Nielsen is the world?s leading marketing and media information company. We?re passionate about measuring and analyzing how people interact with digital and traditional media, and in-store environments-locally and globally. Businesses worldwide use our services to better manage their brands, launch and grow product portfolios, and optimize their media mix. Nielsen at minds don?t think alike! Diversity is key to our success in providing clients with information they need to succeed. We encourage creativity, fresh thinking and a blend of diverse perspectives. We are constantly striving to improve our clients? understanding of their consumers in everything they do - from buying detergent to buying a car, from going to the movies to surfing the web. The Nielsen Company is privately held and active in more than 100 countries, with headquarters in New York. EOE/AA/M/F/D/V
Job Description: Develop attendee and exhibitor marketing plans for events for industry specific brand, execute marketing plans and strategy and analyze results of marketing efforts Responsibilities: TRADESHOW Develop Marketing Plans * Develop marketing plans and budgets for both client and attendee marketing efforts, including but not limited to direct mail, email, print advertising, online and public relations * Research industries and lists; procure lists for campaign efforts Execute Plans and Strategy * Coordinate development of brochures print and digital, web content, print ads, registration forms and other promotional pieces, including copywriting with brand team. * Implement marketing plans and public relations campaign * Track all promotional efforts, including costs and weekly trending of attendance and exhibitor sales Analyze Results * Reconcile all marketing spending post-show with finance department * Analyze marketing activities to determine profitability of each action * Interpret analysis and perform industry research to improve future marketing efforts * Conduct post show surveys for both exhibitor and attendee * Conduct exhibitor plan analysis with Group Show Director MAGAZINE/MAGAZINE RELATED EVENTS * Provide Marketing as needed
Requirements:
* Minimum 2 years direct marketing experience * Good organizational and customer service skills * Excellent verbal and written communication skills * Computer literate: MS Office, Goldmine or other CRM database * Professional demeanor * Tradeshow experience, a plus * Ability to travel
